12 Jul 50 Hidden Messages In Company Logos You’ll Feel Stupid For Not Seeing The First Time…

Logos are very much a symbol (no pun intended) of how commercialized our world is, and businesses rely greatly on how memorable and eye-catching their own ones are. It’s not all about catchy jingles and funny TV commercials. You need something that’s going to stick with the business forever – a visual aid of sorts.

The best and most ingenious kinds of logos are the ones that contain hidden messages within them. Often we don’t see these hidden messages first time round; in fact, most of us won’t ever notice them until they’re pointed out to us. Well, point them out is exactly what I’m about to do now. Read on to discover the hidden messages behind some of the world’s most recognizable logos.

1. FedEx

You probably didn’t think much of the FedEx logo before, well you’re about to. Contrary to popular belief, the logo isn’t simply “Fed” and “Ex” side by side – if you look closely enough, you’ll see that the white space between the “E” and the “x”, is actually an arrow. This symbolizes that the company is constantly in motion, delivering things from A to B.

NEXT: Take a look at this famous IT company’s logo…

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